The first impression your customers will get of your business in this day and age is your website — so it needs to be created with intent. Here's how to use compelling storytelling on your website and one specific framework to capture their attention.
Original content source: https://www.entrepreneur.com/growing-a-business/how-to-create-a-brand-worth-your-customers-loyalty/471134 via https://www.entrepreneur.com/topic/marketing
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