The Brand Whiz Behind Sun Bum Is Famous For Making Boring Products Fun. Then, This One Stumped Him.

Everything Tom Rinks touched turned to gold until he took on a brand launch at Target that fizzled. Then, he found a creepy doll on Ebay, and he saw a way forward.

Original content source: https://www.entrepreneur.com/growing-a-business/this-brand-whiz-shares-how-to-sell-boring-products-that/470077 via https://www.entrepreneur.com/topic/marketing